Another 3 Great Marketing Tips To Grow Your Business

My free seminar on marketing is tomorrow and I just wanted to share a few more tips to get those wheels turning and creative juices flowing on how to get your small business out there are create some revenue!  

Social media is without a doubt a valuable and inexpensive way to market your small business and keep your brand on your consumer's mind, this includes: Instagram, Twitter, FourSquare and Google Plus.  However, it's not the ONLY affordable and effective way to extend your client base and inform them of your products and services.  My tips here really focus on revving up potential business locally by getting involved in your community.  It's good to keep an eye on the bigger picture, however, it's not a bad idea to start small.

Collaborate

Put together a group of local business that are all related but not competing and agree to cross-promote!  Put together a package deal or have corresponding web links, fliers, etc.  You’ll all expand your client base by reaching new people!  Those looking for one service through one of your connections, could be made of aware of your product or vice versa.  Working together always creates positive results for a small business community.

Give Back

You don’t have to reach people 1,000 miles away to expand your business.  Get involved in your local community by sponsoring a little league team, or an event such as a local 10K race. Find common ground between you and your clients and come up with creative ways to get your name in front of them.

Make a Presentation

There are MANY organizations in your community that you most likely are unaware of.  They’re all looking for informed, qualified people to present to their group. Public speaking can be daunting, but practice makes perfect!  As long as you have good information to present, you’re being helpful!  This also puts you in a position as a credible authority in your field.

Hope to see you all there tomorrow morning! If you haven't yet registered, click here to visit our Facebook Event Page

3 Great Marketing Tips For Your Business

With my seminar coming up later this week, my mind has been on marketing.  Here are a few things to think about whether you’re planning to attend or not!

Get On The Internet

It’s one thing to have a website but it’s an entirely different thing to be on social media sites. Most people check their online networks several times a day, mainly because they are so accessible through our mobile devices. A lot of people will try to focus on only one type of social media but what they don’t realize is that sometimes it pays off to belong to more than one. Does this mean more work for you? Not necessarily, some social networks will let you post to more than one simultaneously. 

Quality Not Quantity

Networking is immensely important to your business, however, networking doesn’t mean handing out your business card to every Joe on the street.  Making connections with influential people can either get your foot in the door for more clients, or just the right one.  Individually target these people to make a connection with and have a plan to earn their attention.

Work Smarter, Not Harder

Putting a perfect ad in the wrong place will inevitably fail.  Make sure you’re doing the right things in marketing yourself and make sure all the methods you’re using are relevant to better attract future business. Do your research and ask others what has worked for them. You’ll still have to go through some trial and error but instead of getting frustrated, think of it as a long term investment. 

No matter what you do, just remember that Marketing is something that you have to keep at, you won’t get results overnight. Expecting results right away will just end up in disappointment. Set timelines, do your research, make goals and plan accordingly and you’ll see that eventually all your efforts will pay off. 

Don’t forget to come to my upcoming free seminar, click here for more information!